Cold Calling Requires Skill and Confidence

Many people do not like to cold call. It makes them uncomfortable, and it is hard to face the anticipated rejection.

Now consider that 75% of prospects have attended an event or scheduled a meeting based on a cold email or call, according to Discovery.org.  It is therefore still a vital skill Salespeople, and Account Managers require to prospect and find new opportunities in an account.

If you are looking to improve any cold outreach, the two main components to address are your mindset and skills. 

In this video, we share some tips on what you can do to quickly develop an opening statement that will get the attention of the person you are trying to reach. It will demonstrate how you can change your mindset to be confident, and experience more success from your cold outreach.