How to be an Effective Sales Leader
Managers who are effective coaches increase the performance of their teams. Employees that are coached:
• Outperform peers by 27%
• Are significantly more engaged (+25%)
• Apply more effort (+18%)
• Are less likely to leave (+25%)
• Are more likely to be promoted (11%)
• Retain four times the amount of information after training
Sources: Sales Executive Council, Gallup, Hay Group, Harvard University, Goleman & Boyatzis
Effective sales leaders need to be great coaches. It is one of the most critical drivers of a high-performance sales team. Coaching does not have to be complicated! Think about it differently.
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